Learning Outcomes

At the end of this course, students should be able to:

[1]   Recognize the importance of entrepreneurship, the role of entrepreneurship in today’s society, and the technical knowledge of the entrepreneurial process.

[2]   Explain the basic concepts of interdisciplinary competences in management, and create technology-based businesses.

[3]   Present a business plan project and develop an entrepreneurial profile.

Synopsis

The course provides students with technological knowledge about entrepreneurship as well as the skills to turn such knowledge into practice. The teaching and learning (T&L) activities include case study and field work with the aim to inculcate entrepreneurship values and entrepreneurship acculturation with a view to successfully launch and subsequently manage their enterprises. Students will be exposed with the support systems available or government agencies in starting new ventures, including the tactics commonly employed by entrepreneurs starting a business. The subject allows students to critically evaluate business in terms of technical feasibility, investment potential, and risks.

References

[1]   Barringer, B.R, and Ireland, R.D., 2012, Entrepreneurship 4^th Edition. Pearson.

[2]   Scarborough, N.M., 2011, Essentials of Entrepreneurship and Small Business Management 6^th.Edition. Pearson.

[3]   UiTM Entrepreneurship Study Group. Revised Edition, 2010, Fundamentals of Entrepreneurship. Pearson